<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:g-custom="http://base.google.com/cns/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0">
  <channel>
    <title>bbff0a52</title>
    <link>https://www.beyondanimaltesting.org</link>
    <description />
    <atom:link href="https://www.beyondanimaltesting.org/feed/rss2" type="application/rss+xml" rel="self" />
    <item>
      <title>Voorlopige tijdslijn BATI editie 2026</title>
      <link>https://www.beyondanimaltesting.org/voorlopige-tijdslijn-2026</link>
      <description />
      <content:encoded>&lt;div data-rss-type="text"&gt;&#xD;
  &lt;h3&gt;&#xD;
    &lt;span&gt;&#xD;
      
           Voorlopige tijdslijn BATI editie 2026
          &#xD;
    &lt;/span&gt;&#xD;
  &lt;/h3&gt;&#xD;
&lt;/div&gt;</content:encoded>
      <enclosure url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg" length="1562240" type="image/png" />
      <pubDate>Wed, 15 Apr 2026 10:03:16 GMT</pubDate>
      <guid>https://www.beyondanimaltesting.org/voorlopige-tijdslijn-2026</guid>
      <g-custom:tags type="string" />
      <media:content medium="image" url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg">
        <media:description>thumbnail</media:description>
      </media:content>
      <media:content medium="image" url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg">
        <media:description>main image</media:description>
      </media:content>
    </item>
    <item>
      <title>Wetenschappelijk artikel</title>
      <link>https://www.beyondanimaltesting.org/wetenschappelijk-artikel</link>
      <description />
      <content:encoded>&lt;div data-rss-type="text"&gt;&#xD;
  &lt;h3&gt;&#xD;
    &lt;span&gt;&#xD;
      
           Wetenschappelijk artikel
          &#xD;
    &lt;/span&gt;&#xD;
  &lt;/h3&gt;&#xD;
&lt;/div&gt;&#xD;
&lt;div data-rss-type="text"&gt;&#xD;
  &lt;p&gt;&#xD;
    
          Nieuwe alinea
         &#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;br/&gt;&#xD;
  &lt;/p&gt;&#xD;
&lt;/div&gt;</content:encoded>
      <enclosure url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg" length="1562240" type="image/png" />
      <pubDate>Wed, 15 Apr 2026 10:01:17 GMT</pubDate>
      <guid>https://www.beyondanimaltesting.org/wetenschappelijk-artikel</guid>
      <g-custom:tags type="string" />
      <media:content medium="image" url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg">
        <media:description>thumbnail</media:description>
      </media:content>
      <media:content medium="image" url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg">
        <media:description>main image</media:description>
      </media:content>
    </item>
    <item>
      <title>BATI rapport - Haalbaarheidsstudie</title>
      <link>https://www.beyondanimaltesting.org/bati-rapport-haalbaarheidsstudie</link>
      <description />
      <content:encoded>&lt;div data-rss-type="text"&gt;&#xD;
  &lt;h3&gt;&#xD;
    &lt;span&gt;&#xD;
      
           BATI rapport - Haalbaarheidsstudie
          &#xD;
    &lt;/span&gt;&#xD;
  &lt;/h3&gt;&#xD;
&lt;/div&gt;&#xD;
&lt;div&gt;&#xD;
  &lt;img src="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/Animatie.jpg"/&gt;&#xD;
&lt;/div&gt;&#xD;
&lt;div data-rss-type="text"&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;span&gt;&#xD;
      
           The final report of the BATI pilot study can be downloaded here (Dutch)
          &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
&lt;/div&gt;</content:encoded>
      <enclosure url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/Animatie.jpg" length="135754" type="image/jpeg" />
      <pubDate>Mon, 30 May 2022 06:25:45 GMT</pubDate>
      <guid>https://www.beyondanimaltesting.org/bati-rapport-haalbaarheidsstudie</guid>
      <g-custom:tags type="string" />
      <media:content medium="image" url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/Animatie.jpg">
        <media:description>thumbnail</media:description>
      </media:content>
      <media:content medium="image" url="https://irp.cdn-website.com/a08c4ff8/dms3rep/multi/Animatie.jpg">
        <media:description>main image</media:description>
      </media:content>
    </item>
    <item>
      <title>B.A.T.I. Pilot - Background Document</title>
      <link>https://www.beyondanimaltesting.org/00005</link>
      <description />
      <content:encoded>&lt;div data-rss-type="text"&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      &lt;span&gt;&#xD;
        &lt;b&gt;&#xD;
          
             B.A.T.I. Pilot - Background document (Dutch)
            &#xD;
        &lt;/b&gt;&#xD;
      &lt;/span&gt;&#xD;
    &lt;/font&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;span&gt;&#xD;
      
           This background document is meant as a background document for the pilot-study for the Beyond Animal Testing Index (BATI) a an initial introduction to the BATI principles. It includes the basic principles of the Index, as well as its vision, mission and goals. Additionally, this document contains a more detaile description of the five Technical Areas and corresponding Themes.
          &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
&lt;/div&gt;</content:encoded>
      <enclosure url="https://irp-cdn.multiscreensite.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg" length="1562240" type="image/png" />
      <pubDate>Tue, 01 Dec 2020 15:35:06 GMT</pubDate>
      <guid>https://www.beyondanimaltesting.org/00005</guid>
      <g-custom:tags type="string" />
      <media:content medium="image" url="https://irp-cdn.multiscreensite.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg">
        <media:description>thumbnail</media:description>
      </media:content>
      <media:content medium="image" url="https://irp-cdn.multiscreensite.com/a08c4ff8/dms3rep/multi/01%2B-%2BBG%2BFP.jpg">
        <media:description>main image</media:description>
      </media:content>
    </item>
    <item>
      <title>2019 FELASA Presentation - Background Document</title>
      <link>https://www.beyondanimaltesting.org/00003</link>
      <description />
      <content:encoded>&lt;div data-rss-type="text"&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;b&gt;&#xD;
      &lt;font&gt;&#xD;
        
                        
                        
                        
                        
                        
                        
                        
                        
                        
                        
                        
                        
            2019 FELASA Presentation - Background Document
           
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      &#xD;
      &lt;/font&gt;&#xD;
    &lt;/b&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           This document was meant as a background report for 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/font&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           the Beyond Animal Testing Index presentation at the 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           2019 Federation of European Laboratory Animal Science 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Associations (FELASA) congress. It outlines both the need 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           for and the basic concept of the Beyond Animal Testing Index, 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           including its vision, mission and goals. Additionally, a draft 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           version is presented, listing Index-related topics subdivided into 5 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Technical Areas. Each Area has its own Themes.
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;span&gt;&#xD;
      &lt;br/&gt;&#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;span&gt;&#xD;
      &lt;b&gt;&#xD;
        
                        
                        
                        
                        
                        
                        
                        
                        
                        
                        
                        
                        
            Abstract
           
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      &#xD;
      &lt;/b&gt;&#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           The Beyond Animal Testing Index is a project currently conducted 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/font&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           by Cyrille Krul, Jan-Bas Prins, Debby Weijers, Annick de Moor 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           and Koen Stegmeijer. It is a benchmark aimed at evaluating the 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           policy, transparancy and actions of public research organisations 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           regarding innovation in biomedical research resulting in improved 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           scientific and biomedical research and maximal reduction of 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           animal testing.
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Animal testing is a topic high on the political agenda. The 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/font&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Netherlands strives to become frontrunner in the international 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           ‘Transition to Animal Free Innovations’. Public research 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           organisations, including universities and research institutes 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           for applied scientific science, are in a position to considerably 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           influence and contribute to this transition.
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           During the first quarter of 2019, stakeholder consultations 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/font&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           were held over the course of several weeks. The aim of these 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           discussions was to assess wheter the Beyond Animal Testing 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Index could have added value in the transition to animal free 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           innovation and to find relevant topics to include in the Index.
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           The Framework is constructed along five Technical Areas, which 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/font&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           are (A) General Management and Stakeholder Engagement, (B) 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Research and Development, (C) Capacity Building, (D) Investments 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           and Grants, and (E) Intellectual Property Management. Each 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Technical Area is assessed along three Strategic Pillars, namely (I) 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Commitments, (II) Transparency and (III) Performance.
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Organisation efforts in each Technical Area are measured through 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/font&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Indicators, each related in turn to one of the four Strategic Pillars. 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           The Index is a relative ranking, where organisations are compared 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           with each other rather than against an absolute, ideal state. At 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           this moment, relevant Indicators are still under review and are 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           therefore not included in this document.
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
  &lt;p&gt;&#xD;
    &lt;font color="#000000"&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           In the current phase of the Beyond Animal Testing Index, we 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/font&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           will be presenting the Index at the 2019 FELASA congress in 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           Prague. We hope to gain international support for our initiative. 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           We are always looking for ways to improve our Index in any way 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           possible. We therefore invite you to provide us with feedback and 
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
    &lt;span&gt;&#xD;
      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
                      
           new insights.
          
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    
                    &#xD;
    &lt;/span&gt;&#xD;
  &lt;/p&gt;&#xD;
&lt;/div&gt;&#xD;
&lt;div&gt;&#xD;
  &lt;a href="https://irp-cdn.multiscreensite.com/a08c4ff8/files/uploaded/2019%20Q2%20-%202019%20FELASA%20Presentation%20-%20Background%20Document%20-%20v0.2%20%28A5%29.pdf" target="_blank"&gt;&#xD;
    &lt;img src="https://irp-cdn.multiscreensite.com/a08c4ff8/dms3rep/multi/felasa.png" alt=""/&gt;&#xD;
  &lt;/a&gt;&#xD;
&lt;/div&gt;</content:encoded>
      <enclosure url="https://irp-cdn.multiscreensite.com/a08c4ff8/dms3rep/multi/2019-05-30+-+Plane.jpg" length="201867" type="image/jpeg" />
      <pubDate>Wed, 01 May 2019 07:43:17 GMT</pubDate>
      <guid>https://www.beyondanimaltesting.org/00003</guid>
      <g-custom:tags type="string" />
      <media:content medium="image" url="https://irp-cdn.multiscreensite.com/a08c4ff8/dms3rep/multi/2019-05-30+-+Plane.jpg">
        <media:description>thumbnail</media:description>
      </media:content>
      <media:content medium="image" url="https://irp-cdn.multiscreensite.com/a08c4ff8/dms3rep/multi/2019-05-30+-+Plane.jpg">
        <media:description>main image</media:description>
      </media:content>
    </item>
  </channel>
</rss>
